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Teefrenzy is an online ecommerce platform which prints and distributes user-designed customised t-shirts. The risk to the designer is minimised by printing only if orders reach an agreed level.
Total pageviews up by 178.96% year-on-year from 2016
4,000 website conversions in the first 6 months (since May 17)
Bounce rate reduced almost overnight by 87.99%
Brand concept presentation
Teefrenzy, a startup business based in the UK, approached Elephant Digital to help them create a new brand strategy and brand identity ready for the launch of thier new platform.
The core objective of the project was to create a a impactful visual identity that would disrupts an already established marketplace.
We took the Teefrenzy team through our four phase process for the creation of a new brand – Discovery, Strategy, Design and Launch.
The project was managed by Phil Birss, our Managing Director and Brand Strategy Lead, as a single point of contact throughout the process
Website on desktop
Website on mobile
We created a new visual brand identity, including a logo (full colour, B&W and greyscale), a colour palette, typography, iconography and graphical elements.
We also created a suite of new marketing material to promote the platform.
Content needed to explain about the website to go here like this, words and some more fancy words. We like websites, branding and fun stuff.
“We have very much enjoyed working with Elephant Digital and are delighted with our website. The design and functionality is better than we could have imagined. Importantly, the team listen to us carefully and patiently. This, along with their expertise, means our website has a variety of attractive and effective tools which are highly relevant to the needs of our customers. Traffic and sales have already increased just 3 months after launching. Our new brand is neat, modern and stylish. Our partners around the world have given us great feedback. We are excitedly preparing for marketing season with fresh enthusiasm and motivation.”
– Sarah Byrne, Marketing Director
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