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How to create an effective social media strategy

34 min read

Back to Blog

34 min read

How to create an effective social media strategy

Author: Phil Birss
Posted in Social Media on 1st March 2018 12:47 pm

How to create an effective social media strategy

Phil Birss, co-founder and managing director of Elephant Digital, discusses How to create an effective social media strategy. Phil has a passion for social media, and focuses on creating value in businesses through storytelling and creative campaigns.

In this social media talk, Phil discusses the importance of storytelling and crafting an engaging message for your social media campaign. This talk takes the basics of social media, as a route to market for your product/company, and explores the importance of trust building as a method of creating engagement with your customer.

What is Growth Through Marketing?

Now in our fourth year, Growth Through Marketing has welcomed over 2,000 delegates and has featured some of UK’s leading marketing speakers, including:

  • Herb Kim – Founder of TEDxManchester, TEDxLiverpool, TEDxSheffield and TEDxNewcastle
  • Colin Sinclair – Chief Executive of Knowledge Quarter Liverpool
  • Richard Kenyon – Director of Marketing at Everton FC
  • Anji Adams – Marketing Controller at Muller Dairy UK
  • Ben Jones – Communication Network Leader at PwC
  • Gary Millar – Former Lord Mayor of Liverpool and Entrepreneur
  • Jerry Hopkins – Managing Director at Hopkins & Ball
  • Nina Dar – Author of Transform Your Business in 99 Steps
  • Nicola Pink – Managing Director of Pink Media
  • David Parrish – Author of T-Shirts and Suits: A Guide to the Business of Creativity

Next is our Social Media Masterclass

Join us on December 6th for Growth Through Marketing #11, a breakfast session with a selection of inspiring and thought provoking talks. We have three fantastic speakers sharing their knowledge on how to grow your business through the power of marketing.

Our mission is to provide you with engaging and insightful talks that will inspire you to take your business to the next level.

Our focus has always been on providing practical advice and guidance that you can take away and implement in your business or organisation.

This seminar will give you everything you need to get you up to speed on the ever-changing world of branding, web and digital marketing.

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